Web analytics tools
Every visitor on your site is different, and it can be difficult to analyse them to help improve your site. Use these web analytics tools to collect, measure and analyse this data saving you both the brainpower and time.
24 tools
PaidSimple and privacy-friendly Google Analytics alternativeWeb Analytics
Plausible Analytics
Web
FreeUnderstand how your site is performing in search, as well as identifying any issues that need fixing using Google Search Console. From monitoring, maintaining, to reporting, this tool does it all.Site Auditing, Web AnalyticsGoogle Search Console
Web
PaidA privacy-first, cookie-free & GDPR compliant web analytics alternative to Google Analytics.Web Analytics
Fathom Analytics
Web
PaidPermanently stores your Google Search Console (GSC) data and provides unique data insights you wouldn't receive within the standard Google-built tool.Reporting, Web Analytics
Big Metrics
Web
PaidGet valuable customer insights to make smarter decisions and act faster based on how customers use your product or website with Mixpanel. Try it free.Web AnalyticsMixPanel
Web
PaidSimple Analytics doesn't use cookie banners, GDPR, CCPA, or PECR. So get the analytics you need in a clean way, without annoying your users.Web AnalyticsSimple Analytics
Web
PaidMatch your traffic's keywords with the sessions in Google Analytics. The Keyword Hero gets rid of (not provided). See what your users googled to get to you.Web AnalyticsKeyword Hero
Web
PaidDon’t damage your reputation with Google Analytics. Matomo is the ethical alternative where you won’t make privacy sacrifices or compromise your site.Web AnalyticsMatomo Analytics
Web
PaidHeap is a smarter way to do Product Analytics, giving PMs autocaptured, actionable customer data for true product innovation.Web AnalyticsHeap
Web
FreeGoogle Analytics provides user acquisition and behaviour data for your website to help you make data-led decisions.Web AnalyticsGoogle Analytics
Web
FreeSign in or signup for Bing Webmaster Tools and improve your site’s performance in search. Get access to free reports, tools and resources.Site Auditing, Web AnalyticsBing Webmaster Tools
Web
