Free SEO tools

Who doesn't enjoy having access to something that's free? When it comes to SEO tools, signing up for multiple ones can become costly. However, costs needn't be a worry. We've rounded up all the best, free SEO tools that are available to you.


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Free
Google Search Console Screenshot
Site Auditing, Web Analytics
Web-based
Search Console tools and reports help you measure your site's Search traffic and performance, fix issues and make your site shine in Google Search results
Free
Google Review Link Generator Screenshot
Local SEO
Web-based
This free tool generates a link that will send customers directly to leave you a review on your Google listing. It's just what you're looking for.
Free
Google Lighthouse Extension Screenshot
Browser extensions
Chrome
Learn how to set up Lighthouse to audit your web apps.
Free
Google My Business Screenshot
Local SEO
Web-based
Your free Business Profile on Google My Business helps you drive customer engagement with local customers across Google Search and Maps.
Free
Google Keyword Planner Screenshot
Keyword research
Web-based
Unsure of what keywords to target in your online advertising campaign? Identify the most relevant keywords for your brand with the Google Keyword Planner.
Free
Google Data Studio Screenshot
Reporting
Web-based
Data Studio turns your data into informative reports and dashboards that are easy to read, easy to share and fully customisable. Sign up for free.
Free
Google Analytics Algorithm Update Impact Screenshot
Browser extensions
Chrome
aaSworthy Tools | SEO Tool for Google Algorithm Update Impact Analysis over Google Analytics
Free
Google Analytics Screenshot
Web Analytics
Web-based
Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists and more.
Free
Google Alerts Screenshot
Link building tools
Web-based
Free
GMBspy Screenshot
Browser extensions, Local SEO
Chrome
The GMBspy is a free Chrome Extension that allows you to view the Google My Business Categories for any GMB page.
Free
Free Domain SEO Analysis Tool Screenshot
SEO checker
Web-based
Enter any domain, and we'll show you top competitive SEO metrics like Domain Authority, top pages, ranking keywords, and more.
Free
Disavow Tool Screenshot
Link auditing
Web-based
Free
Detailed SEO Extension Screenshot
Browser extensions
Chrome
Firefox
Get deep SEO insights at the click of a button, with features not found elsewhere. We've also supercharged your Right Click menu.
Free
Custom Chrome - Extension Manager Screenshot
Browser extensions
Chrome
A beautiful Google Chrome extension manager to turn on/off your other extensions quickly and easily without leaving your current tab - ciaranmag/customchrome
Free
Classy Schema Screenshot
Site Auditing
Web-based
Our editors help you build FAQ, How-to and Video pages that contain the structured data markup needed to gain Google Rich Snippets. Or try out our Structured Data Visualiser 🤓
Free
Black Menu for Google Screenshot
Browser extensions
Chrome
All the best of Google in one elegant Browser extension.
Free
AWR Google Algorithm Changes Screenshot
Algorithm monitoring
Web-based
Shows fluctuations in the Google search results and matches them with recent algorithm updates, displaying their impact on both ranking and visibility.
Free
Bing Webmaster Tools Screenshot
Site Auditing, Web Analytics
Web-based
Sign in or signup for Bing Webmaster Tools and improve your site’s performance in search. Get access to free reports, tools and resources.
Free
AMP Validator Screenshot
Browser extensions, Site Auditing
Chrome
Free
AlsoAsked Screenshot
Keyword research
Web-based
AlsoAsked gives you an organised view of People Also Ask data, showing a breakdown of which questions users are asking about a topic.
Free
Algoroo Screenshot
Algorithm monitoring
Web-based
Free
Aleyda's Hreflang Tag Generator Screenshot
International SEO, Site Auditing
Web-based
Generate easily the hreflang annotations following Google's specifications for your pages by using the hreflang tags generator tool.
Free
Ahrefs' SERP Checker Screenshot
Position checker
Web-based
Check the top 10 Google search results for any keyword in 229 countries. Get fast and accurate results in seconds. No registration required.
Free
Ahrefs' Keyword Generator Screenshot
Keyword research
Web-based
Generate hundreds of free keyword ideas for Google, Bing, YouTube, and Amazon, complete with monthly search volumes and Keyword Difficulty scores.
Free
Ahrefs' Broken Link Checker Screenshot
Backlink Analysis
Web-based
Check any website or webpage for broken links in seconds. Find dead internal and external backlinks. No signup or download required
Free
Ahrefs' Backlink Checker Screenshot
Backlink Analysis
Web-based
With the world's biggest index of live backlinks (over 15 trillion), Ahrefs Backlink Checker will show you the most complete backlink profile for any website.
Free
Search Engine Simulator Screenshot
Browser extensions
Chrome
Instantly simulate search engine queries from any location and in any language without a VPN.
Free
The Tech SEO - Quick Click Website Audit Screenshot
Browser extensions, Site Auditing
Chrome
Free
Free Backlink Checker Screenshot
Browser extensions, Site Auditing
Chrome
Firefox

Results Count

1 - 72 of 234 tools

Type

Type
  • Algorithm monitoring (10)
  • All-in-one (13)
  • Browser extensions (34)

Platforms

Platforms
  • Web (147)
  • Chrome (34)
  • Shopify (11)
  • Joomla (10)
  • Magento (10)

Pricing/Usage

Pricing/Usage
  • Subscription (124)
  • Free (101)
  • Free Trial (43)
  • Agencies (34)
  • Freemium (34)

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Price

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